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This weekend marks two years since Tesla’s Cybertruck
first went out for delivery. In that span, the bold pickup truck has proven a commercial letdown, especially relative to CEO Elon Musk’s expectations.
“Demand is so far off the hook, you can’t even see the hook,” Musk boasted in July 2023. More than 1 million people reserved their spot in line for one of the trucks, Musk said on an earnings call a few months later.

