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    Home » Photos Show Lines Around the World for iPhone 18 Pro Launch | Invesloan.com
    Money

    Photos Show Lines Around the World for iPhone 18 Pro Launch | Invesloan.com

    September 18, 2026Updated:September 18, 2026
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    As the sun rises across the world, it’s casting light on long queues outside Apple stores.

    Friday is launch day for the iPhone 18 Pro and iPhone 18 Pro Max. That’s left a trail of fans gathered outside Apple stores, hoping to be among the first to leave with the company’s newest phone. The new Apple Watches and AirPods 5 also arrive today.

    Apple’s new CEO, John Ternus, visited New York City’s flagship Fifth Avenue store for the launch, an appearance his predecessor, Tim Cook, has long made.

    This year’s Pro models include a new 48-megapixel main camera with a variable aperture — a first for an iPhone — that promises more control over lighting and depth of field. The phones also run iOS 27, including Apple’s new AI-ific tools, like Siri AI.

    The biggest new iPhone, though, is still a few weeks away: Apple’s long-awaited foldable iPhone Duo is still in pre-orders and is scheduled to go on sale October 23.

    Here are photos from the iPhone 18 Pro’s launch day:

    Hangzhou, Zhejiang Province, China


    Shoppers in Hangzhou, China, line up outside an Apple store.

    Several lines of shoppers wait outside an Apple store.

    Long Wei/VCG via Getty Images

    The iPhones in mainland China won’t get some of Apple’s AI updates quite yet. That didn’t stop shoppers in Hangzhou, who created multiple long lines outside the Apple store.

    Shenzhen, Guangdong Province, China


    Shoppers in Shenzhen, Guangdong Province, China, line up for the iPhone 18 Pro

    A line of shoppers in Shenzhen, too.

    Cheng Xin/Getty Images

    Same for Apple fans in Shenzhen.

    Hong Kong


    A line of people inside Apple's Hong Kong, China, store.

    A line in Apple’s Hong Kong store.

    Cheng Xin/Getty Images

    Apple capped direct purchases at two iPhone 18 Pros and two Pro Maxes per customer in Hong Kong, according to the company’s regional website.

    Sydney, Australia


    Shoppers at an iPhone store in Sydney, Australia.

    G’day, iPhone 18 Pro.

    Izhar Khan/Getty Images

    Australian iPhone fans also lined up for the new hardware on Friday.

    Kuala Lumpur, Malaysia


    A shopper holds four iPhone 18s in Kuala Lumpur, Malaysia.

    Apa khabar, iPhone?

    Annice Lyn/Getty Images

    At Apple Store Exchange TRX in Kuala Lumpur, shoppers got a first look at the iPhone 18 Pro’s new blue and burgundy finishes.

    London, England


    A customer in London, England, holds seven iPhone 18 Pro boxes.

    A Londoner couldn’t stop at just six iPhones.

    Dan Kitwood/Getty Images

    Shoppers in London don’t seem to be constrained by any purchase limits, per pictures.

    London, again


    A customer in London purchases 13 iPhones.

    How about a baker’s dozen?

    Bloomberg/Getty Images

    Mumbai, India


    Shoppers in Mumbai, India, take pictures of the new iPhone 18 Pro display.

    Shoppers in Mumbai, India, take pictures of the new iPhone.

    Bloomberg/Getty Images

    India had the familiar iPhone launch-day energy, with customers queuing overnight outside Apple stores.

    Milan, Italy


    A protest outside an Apple store in Milan, Italy.

    Apple’s iPhone launch coincided with retail protests in Italy.

    Piero Cruciatti/Anadolu via Getty Images

    In Milan, launch day also brought a dose of labor unrest.

    Italian Apple retail workers went on strike over working conditions, gathering outside the company’s flagship glass-cube store with flags, whistles, and rattles.

    Milan, again


    A line of shoppers outside the Milan Apple store. In the background, protesters gather.

    Milan’s shoppers still waited in line.

    Piero Cruciatti/Anadolu via Getty Images

    Customers waited in line as they listened to the protests.

    New York, New York


    The sales floor of Apple's Fifth Avenue store in New York City.

    A crowd in New York City’s Fifth Ave Apple store

    TIMOTHY A. CLARY / AFP via Getty Images

    New York City’s flagship Fifth Ave store hosted hundreds of customers who wanted their first glance at the new phone — and a potential selfie with the new CEO.

    CEO John Ternus in New York


    Apple CEO John Ternus holds an iPhone in his right hand during Friday's release of the iPhone 18 Pro in New York City.

    CEO John Ternus in New York City.

    TIMOTHY A. CLARY / AFP via Getty Images

    Friday marks Ternus’s first big launch as Apple’s CEO. He made his first major public appearance during the phone’s announcement on September 9.

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